CIPR Social Media Guidelines

Colin Farrington's letter in this week's PR Week concludes I commented extensively on their Social Media Guidelines that were published in January 2007.

He's right of course, I did. And in the interests of making these comments available once more I have reposted my submission (made on behalf of my previous employers, GREEN Communications).

However, Colin doesn't mention in his letter that my extensive comments (and those of others) were constructively critical of the guidelines. Colin also doesn't mention that despite mine and others comments submitted as part of the consultation, no changes were made to the orginal document - as far as I know.

Technorati tags: CIPR, social media guidelines, PR Week

Comments

[Richard Bailey]

Simon

I don't have my paperwork to hand, but do recall achieving one change.

There had been mention of deep linking as a practice to be discouraged in the draft; this was removed by the time the guidelines were published. (You may not even know about this issue: it exercised people about 10 years ago. No deep linking, no Google.)