Apologies for the delaying picking up this meme... I have been flat out at work and thought I would put this post off, but reading Richard Bailey's has spurred me to action!
Like Richard I don't think I am quite a techie blogger. Sure, I have Feedburner up and running but I'm equally sure I don't make the most of it. I'm toying with the idea of trying Google Analytics and I have no RSS feeds set up to deliver real-time info on my name in the blogosphere - but there's an idea I like!.
So I think my selections will be interesting but not inspiring (thanks to Stuart Bruce for that one!)
1. Google - is this a social media tool? It is fundamentally a search engine, but one like no other. Leaving aside all Google's add-ons the sheer concept of Google has changed the way we search and I think this brings people together. Everyone (or most people) is searching for stuff through Google so in that respect it is a social media tool if only that it facilitates social networking.
2. RSS - duh! This is an obvious one. But like Richard I don't do anything sepcial with it. I like it as it delivers up-to-date news/blog posts/etc direct to my desktop when I want it. Ironic really. I praise Google for enabling fantastic search capabilities adn then say I like RSS because it saves me from the need to search endlessly! Hey! before long I may even have RSS feeds about me.
3. Feedburner - again although I probably don't the most of this one I think it has potential. Some of the stats don't mean a lot to me intrinsically but I do like the feeling when it shows me the number of hits in the past hour or the number of subscribers in Germany. Respect!
4. YouTube - I've heard about this. It is definately social media. I appreciate MySpace but don't think I'd have time to use it (unlike similarly aged friends so it's not that - phew!). But that YouTube. It is pretty great. Again after an initial burst of viewing X million clips every day the novelty has worn off but I still peceive it as a great tool and one which has genuinely changed the way in which media works. I have never had the chance, but would love to use it as a tool in a client's campaign.