It seems today’s newspapers have gone over-board on new media.
Drew B posts about the FT devoting “millions” of pages to social media. He highlights his favourite article here. Meanwhile, over at the Social Media Report blog (that’s Drew again), a more comprehensive set of links to the FT’s social media worship can be found.
Antony Mayfield’s Open blog has a post about the London Times’ aspirations to become a global newspaper. One of its tactics to achieve this is to supply the world’s biggest newspaper, Japan’s Daily Yomiuri, with content.
In a similar but more exciting move the Guardian announces today that the International Herald Tribune is to take news content from Korean Ohmynews, the citizen journalism website. According to the story the IHT will draw headlines from Ohmynews.
The Guardian also has a front page piece on the singer Sandi Thom who has shot to stardom using only the internet, a webcam…….. oh, and a PR firm. It seems that despite the hype the (rubbish – in my opinion) London-based singer/songwriter has been using a clever manager and a PR firm to create a buzz instead of relying on just the good ol' intenet like the Arctic Monkeys did..... oh hang on
Interestingly she was found out after bloggers tracked her web presence using Technorati!
And as if that wasn’t enough there’s a G2 feature on YouTube! Phew.
Thanks for the double whammy mention Simon. Good review.
Posted by: Drew B's take on tech PR | May 31, 2006 at 10:30 AM
Thanks, Drew. Shame about the formatting...... what's gone wrong there? Hmmmmm.
Posted by: Simon | May 31, 2006 at 10:52 AM
Thanks for the link Simon!
The new media revolution continues, Sandi Thom and such like are riding the crest of the wave and surely it's a good thing that the internet can be used to scour new 'talent' and yes although she used a PR firm it took her own (or someone's)iniative to get her recognised where she might have previously been over-looked. Having said that the same internet that brought us Ms. Thom and Artic Monkeys also brought us the horror that is Christine Hamilton's World Cup song; not heard it? I recommend you save your ears while you can!
Posted by: Samantha Wilcox | June 01, 2006 at 11:25 AM
I am googling Hamilton + "world cup" as we speak, Samantha!
Posted by: Simon | June 01, 2006 at 11:50 AM